Ruler Analytics - Further Integrations

Ruler can send events to your other marketing tools for the following events within Ruler

- New form completion

- New Live Chat

- New Phone Call

- New Opportunity Record

- New Revenue Record

Please see our guides on integrating with your desired product. Please note while our guides may reference one particular event type such as ‘revenue’, the set up will apply to all event types, the only differences will be the naming conventions you give during setup.

Google Analytics -

Please confirm your UA- and Ruler can set up the event trigger to Google Analytics.

See instructions on setting the necessary goals up in Analytics https://ruler-documentation.readme.io/docs/goal-creation-for-ruler-events

Google Ads -

We will send you a link to connect your Google Ads via the API. You will just need to create a new conversion in Ads and confirm your Timezone ID you use in your Ads account please.

- http://help.ruleranalytics.com/en/articles/4215553-create-a-google-ads-offline-conversion

Bing Ads -

We will send you a link to connect your Bing Ads to Ruler. You will just need to create a conversion goal in Bing Ads and confirm the Timezone ID you use in your Bing Ads account please.

http://help.ruleranalytics.com/en/articles/4622620-create-a-bing-ads-conversion

Facebook Ads -

Ruler can send offline conversions to Facebook via Zapier.


More information on the available integration here - https://zapier.com/apps/facebook-offline-conversions/integrations

You can set up the Integration for multiple triggers, it will just require you to create separate conversion types / goals in the relevant platforms.

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